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Today, it’s even more critical to have a data-driven culture. Analytics and AI play a pivotal role in helping businesses make insights-driven decisions—decisions to transform supply chains, develop new ways to interact with customers, and evaluate new offerings.

Many organizations are turning to cloud analytics solutions to quickly create a data-driven culture, accelerate time to insight, reduce costs, and maximize ROI. Join us on Wednesday, June 17, 2020, from 10:00 AM–11:00 AM Pacific Time for Azure Synapse Analytics: How It Works, a virtual event where you’ll hear directly from Microsoft Azure customers. They’ll explain how they’re using the newest Azure Synapse capabilities to deliver insights faster, bring together an entire analytics ecosystem in a central location, reduce costs, and transform decision-making.

Create an engine for business-changing insights with Azure Synapse Analytics to serve data for immediate BI and machine learning needs.
In technical demos, customers will show how they combine data ingestion, data warehousing, and big data analytics in a single cloud-native service with Azure Synapse. If you’re a data engineer trying to wrangle multiple data types from multiple sources to create pipelines, or a database administrator with responsibilities over your data lake and data warehouse, you’ll see how all this can be simplified in a code-free environment.

Customers will also demonstrate how Power BI provides a graphical complement to Azure Synapse with built-in Power BI authoring, giving their employees access to unprecedented insights from enterprise data—in seconds, through beautiful visualizations.

Companies have demonstrated significant cost reductions with cloud analytics solutions. Compared to on-premises solutions, these solutions:

  • Require lower implementation and maintenance costs.
  • Reduce analytics project development time.
  • Provide access to more frequent innovation.
  • Deliver higher levels of security and business continuity.
  • Help ensure better competitive advantage and higher customer satisfaction.

With cloud analytics, organizations pay for data and analytics tools only when needed, pausing consumption when not in use. Businesses can reallocate budget previously spent on hardware and infrastructure management to optimizing processes and launching new projects. In fact, customers average a 271 percent ROI with Azure Synapse—savings that come from lower operating costs, increased productivity, reallocating staff to higher-value activities, and increasing operating income due to improved analytics. Analytics in Azure is up to 14 times faster and costs 94 percent less than other cloud providers.

BI specialists, data engineers, and other IT and data professionals all use Azure Synapse to build, manage, and optimize analytics pipelines, using a variety of skillsets and in multiple industries. The Azure Synapse studio provides a unified workspace for data prep, data management, data warehousing, big data, and AI tasks.

  • Data engineers can use a code-free visual environment for managing data pipelines.
  • Database administrators can automate query optimization and easily explore data lakes.
  • Data scientists can build proofs of concept in minutes.
  • Business analysts can securely access datasets and use Power BI to build dashboards in minutes—all while using the same analytics service.

At the Azure Synapse Analytics: How It Works event, you’ll learn how to access and analyze all your data, from your enterprise data lake to multiple data warehouses and big data analytics systems, with blazing speed. With Azure Synapse, data professionals can query both relational and non-relational data using the familiar SQL language, using either serverless or provisioned resources.

Of course, trust is critical for any cloud solution. Customers will share how they take advantage of advanced Azure Synapse security and privacy features such as automated threat detection and always-on data encryption. They help ensure that data stays safe and private by using column-level security and native row-level security, as well as dynamic data masking to automatically protect sensitive data in real time.

Attend the Azure Synapse Analytics: How It Works virtual event on June 17, 2020, to learn how to deliver:

  • Powerful insights.
  • Unprecedented ROI.
  • Unified experience.
  • Limitless scale.
  • Unmatched security.


Register early for a chance to win a Microsoft Surface Go tablet (three winners total). Winners will be selected at random. NO PURCHASE NECESSARY. Open to any registered event attendee 18 years of age or older. Void in Cuba, Iran, North Korea, Sudan, Syria, Region of Crimea, and where prohibited. Sweepstakes ends June 17, 2020. See the Official Rules.  

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