At Citrix, we spend a lot of time with customers learning what they’re looking for in a product, performance-wise. And we use the insights and feedback they provide to develop and implement improvements across our solutions to ensure they meet their needs in the short and long term.

Take Citrix ADC. When it comes to delivering a superior user experience, every millisecond matters. With Citrix ADC, customers can make them count.

Minimizing latency is essential to application delivery. When processing data, every millisecond counts. After all, small delays can snowball into big issues that can lead to a poor user experience. More customers are integrating security inspections into their application delivery controllers to protect apps from attack, but layers of security introduce long delays, which can affect the user experience.

Citrix ADC uses a single-pass architecture for traffic processing that enables it to perform many functions simultaneously, reducing latency and improving performance. This is especially true for WAF inspection, where the latency of each request can be reduced significantly.

Recent independent testing by the Tolly Group found that Citrix had 1/5 the latency of F5 in HTTPS data throughput tests and half the latency of F5 in HTTPS transaction tests. In its report, Tolly said, “The Citrix ADC VPX outperformed the F5 BIG-IP VE in all test scenarios having lower (better) latency with lower CPU utilization.”

The benefit for customers is tangible.

Improved performance means improved access to content. With Citrix ADC, users have a better experience, with less latency than they could get with other ADCs that employ different processing architectures. The impact of higher latency can harm a company’s bottom line. One study from 2017 conducted by Akamai Technologies reported that an only 2 second delay in web page load time increases bounce rates by 103 percent. And Amazon has reported that an additional 100 milliseconds of page load time cost them 1 percent in sales.

Speed and performance are critical to an organization’s success, and Citrix ADC’s ability to reduce latency delivers real benefits to our customers.

More Efficient CPU Utilization = Smaller, Fewer Devices

According to a recent test conducted by Tolly, Citrix ADC uses 1/3 less CPU compared with F5 when processing traffic with WAF enabled.

More effective use of the CPU means Citrix ADC can process more HTTPS requests Tolly also reported that Citrix ADC can handle up to 1.85 billion more HTTPS transactions in a day, compared with F5.

Lower CPU usage means customers can use smaller and fewer devices to deliver apps and reduce their overall TCO. Similarly, when used in cloud environments, Citrix ADC induces fewer autoscale events, reducing the risk of failure and the cost of scaling up.

Machine Learning Enables Bot Detection, Providing Superior Security

Modern bot attacks are increasingly sophisticated and can mimic human behavior, making it difficult to distinguish bots from legitimate users. Citrix has developed machine learning (ML) techniques that help customers mitigate traffic from these sophisticated, malicious bots. ML can baseline normal activity, detect subtle abnormalities traffic behavior, and alert the security admin and is integrated in Citrix ADC.

The enhanced security these techniques bring safeguard customer environments from attacks such as account takeovers. And Citrix’s bot detection capabilities, with ML, can help reduce content scraping. By being able to see which users are real or fake, it can single out bots and report them effectively. Additionally, as covered in this blog post, ML can detect abnormally high upload/download volume, upload/download transactions, request rate, and the creation of unique IP addresses. This helps admins understand whether users are real or fake.

Taken together, all these things can help your organization deliver a consistent, secure, and reliable experience that keeps employees engaged and productive. Learn more about Citrix ADC.